5 Ways to Use Airwrap Products for Strategic Brand Marketing

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Introduction: What Is Airwrap?

And it’s longer too! That’s right, the Airwrap is 50% longer than the current standard. What’s more, its unique shape means it can fit in any doorways or cupboards – and unlike other machines on the market, there are no parts to clean.
The Airwrap boasts the pick-up power of a Dyson vacuum cleaner with all the convenience of a cupboard or doorway mounted storage solution. It has been designed to make your life easier as it is large enough to store multiple coats, jackets and scarves, but small enough to take up little space in your home.
The Airwrap is so quiet that at low power settings it can be left running during the night, with your clothes ready and waiting for you in the morning. Once fully charged, it will deliver up to 20 minutes of continuous air-wrap power with a full charge.
A revolutionary tool for the modern home, the Airwrap is perfect for keeping your clothes organised as well as giving you an extra storage space for other household items; not forgetting it can also be used as a dusting tool if necessary!

dyson airwrap long barrel prussian blue
dyson airwrap long barrel prussian blue

5 Ways to Use These Products for Strategic Brand Marketing

High resolution product imagery is key when it comes to the new age shopper and Dyson has taken note. Their product photography is clear, detailed and engaging to the shopper. It’s exciting to see how they’ve also used their products in real lifestyle scenarios.
5 Ways to Use These Products for Strategic Brand Marketing
Dyson Airwrap Long Barrel Prussian Blue
If you haven’t heard of Dyson Airwrap, think of it as a personal vibrating air compressor that replaces your traditional hair dryer. It’s portable, cordless and the fastest way to dry hair. All you have to do is wrap it around your head and turn it on.
Dyson’s use of the camera is a brilliant strategy. It’s not using the camera to make people feel inferior as it is used a means of selling their product. By using real life scenarios and different cultures, Dyson is sending a message about who their products are for.
Dyson Airwrap Long Barrel Prussian Blue

dyson airwrap long barrel prussian blue
dyson airwrap long barrel prussian blue

1. Turn Your Logo Into a Moving Graphic with an Airwrap Projection Screen

The Airwrap Pro is a portable projector screen that wheels into action so you can instantly create a moving projection screen with your logo. Perfect for conferences, meetings and product launches. This can be used as a calling card, to draw attention to your brand.
ABOUT AIRWRAP PRO:
– Portable and collapsible to fit in most vehicles or hand luggage for easy transport
– Mobile presentation screen is lightweight, yet robust enough to last all day. Weighs 4kg including stand. Can be carried on your shoulder (allow 3Kg) or on a tripod of your choice (allow 2.5Kg)
– Fully adjustable projection screen with height, width and tilt capabilities from 0 to 90 degrees. Easily and quickly change the angle of your screen to suit your performance
– Bottom ground spike included with all models to increase stability on uneven surfaces
– Includes a carrying bag and two spare filters for your projector (one filter is supplied with each unit)
– Uv filter included for outdoor use. Designed for indoor use when uv protection is required. You can add extra filters to this model as well. Imprinted logos are not visible through these filters, so you can personalise their presentation even further.
Sleek and modern design for use in conference rooms. Image is printed directly onto the screen which is strong enough to be used outdoors. Durable steel construction and flip stand for ease of movement. Stand offers a degree of tilt (60 degrees) so you can set up your presentation as required.

dyson airwrap long barrel prussian blue
dyson airwrap long barrel prussian blue